How do campaigns and ads work in N.Rich?

Campaigns hold your ads and decide who sees them, where, when and on what budget. Start here to find the right article for setting up and running your campaigns and ads.

How campaigns and ads fit together

A campaign targets the accounts in one or more segments. Inside each campaign you create ads. N.Rich shows those ads only to people from the accounts you target, across a large network of websites they visit.

Every campaign has its own locations, target and excluded segments, dates and monthly budget, so you can control the spend of each campaign separately. A campaign can run for a set period or continuously from its start date.

How many campaigns you can create depends on your contract. Every campaign counts toward this limit, including drafts, stopped and finished campaigns. To raise your limit, contact your Account Manager.

You'll find your campaigns on the Campaigns page:

• EU: https://app.nrich.ai/campaigns

• US: https://us.nrich.ai/campaigns

For where campaigns fit in your first steps with N.Rich, see the Getting started guide.

Set up a campaign

• How do I create a campaign?

• What does each campaign setting do?

• How do campaign budgets and ad credit work?

• How does budget auto-rollover work?

Manage your campaigns

• What's on the Campaigns page?

• What do campaign and delivery statuses mean?

• How do I organise campaigns into folders?

• How do I clone, export or delete a campaign?

• What can I see and do inside a campaign?

• How does campaign Learning work?

Create ads

• Which ad type should I use?

• How do I create ads?

• How do I write ads that perform well?

• What is Aurora AI and how does it work?

• How do UTM parameters work on N.Rich ads?

• How does N.Rich decide where to show my ads?

Troubleshooting

• What does my ad's approval status mean?

• How do I check if my website blocks visitors or Google's crawler?

• What does the "issue with tags on this landing page" warning mean?

What's next

How do I create a campaign?

Need help? Reach out to your Solutions Engineer via the chat in the bottom-left corner of the N.Rich platform, by email or Slack.